Case Study: How a Wisconsin School District Did Fundraising Right in Capital Campaign

The Menasha Joint School District in east-central Wisconsin was facing a challenge.

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The district needed to make some upgrades to its athletic facilities, including it's more than five-decade-old football

/soccer stadium and the high school track. It was also in need of new band uniforms, another significant expense that was not in its operational budget.

A referendum was out of the question, and so district leadership knew that its best chance at securing the funds necessary for the renovations would be a capital campaign. That's where Alumni Nations stepped in.

After several months of planning and implementation, the Menasha Joint School District was able to raise about $3.5 million — enough to take care of most of its facility needs. The campaign, nicknamed "Menasha Strong," was a huge success. And, it involved a healthy mix of local leaders, prominent regional businesses, notable alumni and important members of the district community.

Read our full case study on Alumni Nation's work in Menasha

 

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How School Districts, Foundations Can Connect with Alumni via Social Media

FB__Twitter__LI.jpgSocial media offers a powerful tool for schools, districts and educational foundations to engage their key stakeholders—including alumni. You can use social media to connect with alumni, provide updates on events, share important stories and ensure they remain engaged with the success of your schools for the long term.

Specifically, you can leverage social media for the following:

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5 Ways to Get Your Graduates to Sign Up for Updates

Graduation is always an exciting time for high schools. There’s so much to be done in a short amount of time, and school staff members spend weeks helping seniors prepare for their big day.

However, during this busy time, it is important to remember that this could be the best opportunity you will ever have to ask your future alumni for their contact information. This includes students’ personal email addresses—rather than their soon-to-be-discontinued school accounts. Taking these steps now can save your school or district considerable time, energy and money in your future alumni engagement efforts. 

But how can you ensure you get as many graduates as possible to sign up? It may require a multifaceted approach. The following are five effective methods you can use:

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